Comic-Essay Ads
Comic-Essay Ads
Using comic essays as a promotional tool
For 8 years, I created comic-based promotional content for the U.S. Meat Export Federation (USMEF), focusing on the safety and appeal of U.S. beef and pork.
I combined humor, cultural insights, and food education to make U.S. meat feel familiar and friendly to Japanese consumers.
From concept and writing to illustration and layout, I created the entire series myself.